Cat Games Craze: A Look at iOS Performance in the UK for Q4 2020

Cat-themed mobile games have always enjoyed a warm reception among pet lovers and casual gamers alike. As we wrap up the fourth quarter of 2020, Sensor Tower provides us with key performance metrics for the top cat games on the iOS platform in the United Kingdom.

My Talking Tom 2 saw a significant increase in downloads, peaking at roughly 10K in the final weeks of December. The game's revenue also showed an upward trend, with earnings rising to approximately $800 in the week leading up to Christmas. Weekly active users (WAUs) followed a positive trajectory, escalating to more than 67K by the year's end.

The original My Talking Tom observed a steady pattern in downloads, hovering around 7K to 8K in November and rising to over 8K towards the end of December. Revenue saw a mid-quarter spike, reaching nearly $600 in late October, and WAUs remained strong, with over 128K active users in the last week of December.

My Talking Tom Friends experienced fluctuating download numbers, with an early-quarter high of approximately 8K that dipped to around 5K and then rebounded slightly to 6.5K. Revenue varied, with notable peaks at $427 and $388 in November and December, respectively. The game ended the quarter with over 80K WAUs.

Cat Escape! had a remarkable entry, considering its recent release in late October. Downloads surged to over 12K in late November, while WAUs reached a high of more than 20K in the same period. Despite its revenue being reported as $0 for most of the quarter, the game still managed to engage a sizeable audience.

Lastly, Talking Tom Gold Run demonstrated a consistent download rate throughout the quarter, with a peak at nearly 6K in the final weeks. Revenue saw its highest at approximately $1.5K in late October, and WAUs climbed to over 56K by the end of December.

For more detailed insights and data analysis, Sensor Tower's comprehensive app performance metrics offer an in-depth look at the mobile gaming landscape.